Creativity

      Creativity is something that plays a major role in technology. New media is constantly being shaped by new creative thinkers. In today's media, they are always trying to come up with the next big thing that might change the game or create a buzz. Also giving a person the chance to be creative is something that has been very popular. Whenever either an app or website or new technology does this, it often finds success. An example is the app vine. This app allows people to create 6 second video clips. It allows people to be creative and express themselves however they want. This app has a similar set up to Instagram and twitter which have also been very successful due to it's ability to let people be creative and express themselves. This app has been extremely populars and has even made people "vine famous". This all has also been a home for postings called (mash-ups). In the article entitled "Disney Tolerates a Rap Parody of Its Critters. But Why?" They talk about these video mashups and whether or not media companies should tolerate these parodies. This articles explains that media companies have been "fair and tolerant" and has not made this a piracy and copyright issue. This allows people to continue their creativity on vine and other platforms.