Creativity and New Media

New media has given people a chance to be creative in many different ways. Nike is a company that has jumped on board with this idea of new media and has given people a chance to customize gear. This concept is called NikeID. From sneaker to clears to clothing, you are able to pick colors, styles and put your Id on things. I play baseball here at Baruch and I  have customized a pair of baseball clears that I may be wearing this season.